A guide for suppliers bringing their brands or private-label products to Mexico. Covers market size, main players, openings for newcomers, access requirements and a directory of Mexican importers.
This guide is a stand-alone reference for foreign manufacturers and suppliers that already sell successfully in their home or other export markets and want to introduce their brands or products into Mexico — whether under their own brand name or as a private label. It explains what the fast-moving consumer goods (FMCG) sector covers, how large the Mexican market is, who the main players are, where the opportunities lie for newcomers, and what a foreign supplier must do to place goods on Mexican shelves.
The core of the guide is a directory of relevant Mexican FMCG importers and distributors — companies that have the connections to retail and HoReCa (hotels, restaurants, catering / foodservice) buyers and the capability to introduce new brands and products in volume. For each entry the directory gives the website, a general (non-personal) e-mail address, the switchboard / central telephone number where publicly available, and a direct link to the supplier or “become-a-supplier” page where one exists. It states whether the names of buyers or managers who decide on new-supplier listings appear on the company website, but — for data-protection reasons — it does not reproduce personal names or personal e-mail addresses.
Contact-quality note. Contact information changes frequently and its depth varies from company to company. Only companies with a working website and a verifiable public contact channel are listed. Where a firm publishes no central switchboard and channels new-supplier enquiries exclusively through an online form or supplier portal, the guide says so and gives that channel rather than an unverifiable number.
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English