HoReCa & Foodservice Market - Tunisia

Introdução

Tunisia is a Mediterranean market of roughly 12 million residents whose foodservice demand is amplified by a large and recovering tourism sector. In 2024 the country recorded about 10.25 million tourist arrivals — its highest level since 2010 — generating tourism revenue of roughly TND 7.05 billion, about US$2.3 billion, equivalent to close to 9% of GDP and supporting on the order of 400,000 jobs. In 2025 arrivals surpassed 11 million. The composition of that visitor base shapes the menu and therefore the supply opportunity: the leading source markets are Algeria with about 3.1 million arrivals, largely across the land border, followed by Libya (about 1.4 million), France (1.2 million), Germany (560,000), the United Kingdom (410,000) and Italy (380,000). A supplier from any of those origins is selling into a market where its products already have a resident audience for part of the year. This study sets out market size and structure, profiles the importers, distributors and retail groups that serve the channel, explains the access requirements and documentation for foreign suppliers, and provides a directory of Tunisian importers and foodservice distribution partners.